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Husstainability was founded in 2016 and offers insightful training, workshops (so-called Impact Lab), inspirational lectures and strategic PR / communication advice on how businesses can work more sustainably and make it profitable to work carefully within the planet's natural boundaries.

The profit will be a stronger brand, higher trust and more motivated employees.

"You only create real business value when you minimize the damage to the planet"

Erik Huss
founder and CEO
Emma Rehnberg Jensen
Advisory board

Erik Huss has two decades of experience in communication, PR, teaching, research in extreme environments and sustainability issues. With a background as a geographer, glaciologist and journalist, from leading positions in advertising and marketing to international research on global environmental issues and press responsibility for the Nobel Prize at the Royal. The Swedish Academy of Sciences,   Erik has a broad view of sustainable communication. As an expert in Bonnier's lexicon, Erik has written 450 articles in his fields.


Erik is UGL-trained and has carried out successful change processes in several positions and driven brand processes that have been nominated for the Swedish Design Awards. As a leader, Erik is driven by the fact that employees in a team can reach far beyond what everyone can do alone. The future lies in finding solutions and strengths in people.


During his many years in the field, from desert studies in the Sahara to research work in northern Lapland and Antarctica with a focus on glaciology and climate issues, Erik has come to an understanding of how much man affects the planet. This insight must be quickly introduced into business so that we stay within the boundaries of the planet in a responsible way.

Emma is originally from Denmark, and moved to Gothenburg in 2007. Before graduating, Emma risked a few years, among other things, she sailed across the Atlantic in 2016 and during her studies was selected for an internship abroad in Argentina with Framtidsjorden.


Emma now lives in Stockholm and in 2021 took a degree in environmental science from Södertörn University. During her studies, Emma did an internship at the think tank Fores, where she worked on the book "Planned obsolescence - built not to last". Named in the autumn of 2021 by Aktuell Hållbarhet as one of Sweden's 33 young sustainability talents for 33 years. Extra knowledgeable in areas such as social sustainability and the food and climate impact of the food industry.

Emma is part of Husstainability's Advisory board.

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